Web Design Buzz June 2010

Web design Sunshine Coast

Communicating with customers across the Internet is easy when your website becomes a primary part of your sales, client service and support strategies. It becomes the buzz of the business. We are web design Sunshine Coast servicing our customers in the UK, in Chile, USA, New Zealand and of course Australia.

Imagine "real time" client feedback all day, every day via a vehicle that delivers engaging multimedia content and is supported by automated business processes that work each and every time. Could staff or call centres offer this quality of service and at the same cost? This is not idle boast as at "Web Design Sunshine Coast" we deliver this strategy to ourselves 24/7/365.

There are many steps in designing a website strategy which increases customer satisfaction including:

  • Creating a strong online brand to instill confidence - More on web design brand
  • Including simple intuitive usability to increase satisfaction
  • Delivering a client self service capability
  • Automating client feedback to enquiries and support
  • Building a powerful content search solution
  • Offering easy and secure purchasing options included in our ecommerce guide
  • and much more

A well planned website and internet strategy will engage your visitors and ensure your solution will build trust and loyalty with your business encouraging higher participation rates and increased repeat visitors. More in Plan Your Web Design from 2005.

When planning a website, consider these individual web design hints that will eventually gel together to develop a good looking and profitable website. From a timber website - Sunshine Coast to a florist website - New Zealand to an alpaca website - Chile; these hints work.

Web design time

Time is money, save both by managing and processing work carefully and logically. An impression is made by the viewer in the first four seconds of reviewing a site.

Thus it's this time that you have to make a good impression on your visitor or future customer. To miss this opportunity only leaves you with a large amount of ground to catch up on. So, you have only four seconds to persuade your visitor to continue navigating around your website, otherwise they may well already be thinking of trying the next one.

Convenient and simple menus guide your users. When first they enter the site, they examine it and look for the all important navigation aids. Again, these are features that must appear very obvious and in clear sight, users must see everything they need simply classified on the shelves as they would expect to see them. Once you have grabbed the user's mouse pointer, they will have a desire to click further and drill down. More info in website links from 2004.

Web design optical

What is the most eye-catching place on a web page? It is a well recognised fact among web presenters that the upper-left corner is the most desirable position and it's where the eye tends to sink to. Why is this so? This is natural as in European countries people usually start reading books or writing articles from this position.

Of course, it will appear different for those that are surfing from and Oriental or Middle Eastern country. Thus your target market has to be well thought out before selecting the information starting position. Thus most Western websites and applications are mainly designed from the up-left corner. Here you can place a logo or slogan, search box or any other piece of information that you feel would benefit from such a position.

Other psychological studies say that web information is in fact scanned in an "F" way. What does this mean? The top area is scanned horizontally, and the middle area and lower one is scanned only on the left side- vertically. So again please consider this research when arranging content for your website. Detailed information in Web design for eye contact from November 2006.

Web design advertising

Another interesting fact is that of advertising. In the whole users deplore adverts and their eyes will ignore all of them just by association, remember the brain is a very fast processing device and scans the page without you thinking and has already decided very early on what an advert looks like and will ignore if it recognizes a pattern. So again remember that people are busy and have just small amount of time to devote to finding what they need. So respect their time and be patience but plan the advertising carefully and not too aggressively! Read more about website advertising.

Web design content

Content is king. Relevant images are essential to back up your written message. Text can grab your attention more effectively than a picture used unwisely. So, if you want to deliver an important message to a person, use a slogan rather than a pretty image! What else can grab users' attention? Slogans, buttons, textual headlines...- they must be simple and bright and well thought out. Text must be formatted in a proper way. Make it simple, understandable with continuity of size, font and colour. Different fonts and sizes of letters, paragraphs, underlined, bold, italics and other means of word expression can help you but must be used sparingly and within the overall look and feel of the site. More in web design balance from July 2009.

Web design layout

People faces in graphics will catch the users' attention. You can apply various ideas around this idea; especially if an image's look is directed straight at the reviewer. Website we design for Sunshine Coast businesses have local images to reinforce a point of difference. (Dirty childish graphics will turn people off very fast.) White spaces are a worthy and not well used device. It can provides a web page with the necessary air to breathe as well as giving space between the elements, so use wisely and your pages will be worth reading. More in Web Design Layout from 2004.

What are tips? Theory of Inventive Problem Solving.


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