Smartphone websites | July 2015


Having a main website and a mobile-compatible site is a thing of the past. Doing business online now means getting on board with responsive website design.

Internet trends Sunshine Coast

There can no longer be any denying the impact that smartphones and other mobile devise are having on how business is done online. The average consumer is now surfing, shopping, and looking for information on the go, which means businesses need to adapt in order to meet the demands of the modern internet user. Ask anyone at your Sunshine Coast web design company and they will tell you that having a main website and a mobile-compatible site is a thing of the past. Doing business online now means getting on board with responsive website design.

• Responsive web design

Simply put, a site built using responsive design will automatically know the screen resolution that it is being viewed on and will adjust accordingly. There is no need to juggle two or three different sites when one will suffice. This type of web design is most certainly what we can expect more of in the future, especially now that the number of smartphone and tablet users is now greater than the number that uses PC’s and laptops. If you haven’t updated your website to adopt responsive design, you are basically sitting on a dinosaur that is behind the times.

• Mobile technology

The switch to mobile technology is actually of great benefit to businesses that do the majority of their business online. Where it used to be that consumers would only be able to shop when they had access to a PC and an internet connection, they are now able to do so even while they are away from home. There are many mobile users who reach for their device the moment they wake up, and then taking another trip online right before they go to bed. If you have a website that is keeping up with the mobile trend, you will be light years ahead of your competitors who are not so forward thinking.

• Full access to all that you have to offer on mobile

Mobile users are no longer just content with a watered down version of the main website they are visiting. They also do not want to have to find the little toggle that will transfer them over to the full website. What they want is the same experience that they would get if they were sitting in front of their laptop at home and visiting your website. That is what responsive web design delivers, and why it is a crucial part of your online business. You should want the consumer to feel as though they are getting full access to all that you have to offer, no matter the size of the device they are using.

• Your website reflects the current global internet trends

Neil ParkerGetting a competitive edge in the online business world can be tough, but it’s something you can do if your website reflects the current global internet trends. Right now, we are in the middle of the mobile revolution, which doesn’t look as though it is about to end anytime soon. In order to meet the demands of the modern consumer, you need to provide a website that delivers exactly what they want. Talk to your Sunshine Coast web design company about responsive design and see how it can help move your business forward.

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